Regrets. We’ve had a few. Then again, we just sold our 250,000th shirt, so we must be getting something right, somehow. Yes, that’s a two, a five, and four zeroes. As in, a quarter of a million t-shirts. We couldn’t believe it either. We’d love to take every one of you on an all-expenses-paid frolic through the great capitals of Europe to show our thanks, but we can’t find a big enough plane.
So the invincible truth is that Shirt.Woot member veritasinvictus, who bought shirt #250,000, must stand in for all of you. He’ll get more than just the XL The Television Will Not Be Revolutionized shirt he ordered at 9:18 AM today – he’ll also receive the elusive “Black Box Bundle”. Shhhh! We’ll tell you all about it when you’re old enough.
But that staggering sales figure isn’t the only intriguing datum generated during the short life of Shirt.Woot. Check these numbers out:
- Which states give Shirt.Woot the most love (and money)? As we’ve done before, we compared the percentage of shirts sold, by state, to each state’s percentage of the U.S. population. The higher the ratio of shirts-to-people, the more that state likes Woot – and the redder they appear on the map. You can’t see it, but Washington, D.C. joins Washington state as the sole members of the red-hot club.
- Which sizes do Shirt.Woot members prefer? And how do those preferences differ from the general population? We not only looked at how many of each size we’ve sold, but also how many of each size our supplier, American Apparel, sells. The results are dramatic: wooters are six times more likely to buy a 3X shirt than typical AA buyers are, and twice as likely to want 2X. Are we fat, or are American Apparel’s customers skinny? We’ll be diplomatic and say “a little of both”.
- What are the top-selling designs in Shirt.Woot history as of today? Funny you should ask:
| 1 |
Cool Breeze |
4,443 |
| 2 |
Zombie Season |
3,568 |
| 3 |
Say No To Scurvy |
2,787 |
| 4 |
Счастливый Пятидесятый День рождения! |
2,785 |
| 5 |
Survival Tracking Guide |
2,754 |
| 6 |
When I Was Your Age |
2,722 |
| 7 |
Aaarrrgyle |
2,728 |
| 8 |
Now That’s Just Overpriced |
2,622 |
| 9 |
Ain’t No Party Like A Boston Party |
2,610 |
| 10 |
Plan B |
2,405 |
- What were the fastest-selling designs in Shirt.Woot history?
Boy, it’s like you’re reading our minds. Since we’ve changed the quantities available over time, we didn’t think clocking the fastest sellout was fair. So we settled for measuring the designs that sold 500 shirts the fastest.
So when you like something, you buy it at a rate faster than one shirt per second. Your fingers must be tired.
- What about the designers? You mean the 128 artists who’ve created 207 different designs for sale on Shirt.Woot? The guys and gals who’ve received over $170,000 for their efforts? What about them?
- How many visits has Shirt.Woot received? Something upwards of 18 million, for a total of 43 million pageviews. If every visitor we’ve had were distinct (had visited just once, which they didn’t, but c’mon, play along) and they formed a line on the day we opened, that line would have stretched over 13,000 miles long. That’s a long line, so maybe it’d make sense to have two lines to keep the rubes from getting agitated. If shirt.woot were in Miami, those two lines of visitors would stretch from Miami to Fairbanks, Alaska, via Los Angeles. Picking the right line would become a bit more stressful than in the grocery store since you’d be waiting 6 months in it, but at least each line would be moving along at 3.15 miles per hour to attain 1.157 visits per second we’ve averaged since launch (one every 0.86 seconds). So you got that going for you.
Now, here’s the most important question: are YOU counted among these statistics? Is there a hash mark on our giant blackboard that represents your t-shirt purchase? We believe it was either Cicero or Burt Convy who said, “A deal-a-day t-shirt site is only as strong as its weakest member.”
