The bottom line is that it's not the first time a well-executed design has been rejected for the SSE rule, and around here, it won't be the last.
I sent in my comments to Woot by 'tattling' on another 'SSE' but in case those goes unseen, I'll say it here.
There needs to be a level of consistency with rules.
As with every week, I check honourable mentions. Among them this week is Ochopika's "...This Isn't Working" design which happened to bypass the 'Reason for Rejection: Similar Concepts Exist' rule that I've noticed.
Walmazan's "Copycat" was rejected by this reason. Similar concept? Sure. Same execution? Not by a long shot. His design far surpasses the examples that were displayed above as similar - but with differences (placement of cat, photos of cute faces vs butt pics, the addition of personality where others lack).
I say all of the above, because Ochopika displays very much the same quality of original work, and yet "...This Isn't Working" is VERY similar to this design: http://www.threadless.com/product/439/Ambition_Killed_The_Cat/ ...and *wasn't* rejected.
Ochopika's is better, but then, Walmazan's similar concept is better as well.
NOTE: Example used was only that, an example. No accusation. Both artists have my respect.
My point? If rules are to be established, they need to follow suit with the rest, otherwise it looks unfair.
Personally, I believe Walmazan's "Copycat" rejection is unjust.