DoublEE wrote:I can appreciate this whole tortured art-nick socialist act you've got here but your loose grip on reality is scary.
Ask any successful retailer..they want to sell the most.
Nice design...impractical t-shirt.
You're incorrect in what constitutes "success".
Artistically, and shirt.woot is a site that, whether you care or not, MARKETS ART, you are more successful for being in the black through respectable sales than being even more in the black selling whatever.
To put it a different way: a band like Wilco (and music, again, is marketing art) is going to be able to be Wilco forever. You may have never even heard of them. You likely don't know their music if you have heard of them. But they continually sell strongly enough, and have enough critical acclaim and fan support, and successful tours, that they will be chugging along comfortably for years to come. The Jonas Brothers, on the other hand, will not. By your definition, the Jonas Brothers are more successful, but who cares? In a decade, if that long, people will forget who they even were.
You can make a comfortable artistic living without being the most profitable thing on two legs, so long as you are persistent and willing to put out quality work. People make a year's salary at Threadless by designing to their highest calibre. People make a year's salary at woot by designing to their worst. There's something wrong there. To people who care about art, THAT is what matters: being the best they can be with what they do, and profiting for who they are artistically, not what they can sell to the blithering masses. And shirt.woot, as a site which exists because people wanted to be able to reward amazing artists (ask Joel, I know he's said this before), should feel obligated to take an artistic perspective on that. You can NEVER have too much original, creative, and honest art. That is why new shirt sites crop up all the time. That is why indie labels aren't as up in arms about music sales dwindling as majors are. If your sales foster diversity and creativity and skill in creating something of quality and honesty, you may not have the 3K sellouts, but your audience will build into something organic and steady and proud to buy from woot because they're getting something different and special. Woot's normal status-quo is either printing stuff that is totally at home at the worst of the worst shirt sites, or dregs from otherwise talented artists who know it's not worth risking a print here with a design that could possibly sell anywhere else. They lose nothing by changing that except a stigma. What they gain is more integrity and, eventually, a trade off: fewer super-sales, but fewer total bombs. And that will not only keep their pockets lined, but it will allow them to say "man, we really are printing great shirts, and that makes me feel like we're making a difference to those artists we wanted to support".