I love the idea of more colors coming to woot, even if woot is now over 25% greyscale. Silver and slate are both great blanks to work with. But so are heather and orange. While Heather Grey is arguably the same as silver (in the same way that a sundae with whipped cream is the same as a sundae with whipped cream and jimmies), there is no color like orange except other oranges.
It's even more painful an omission when one realizes how few bright colors woot really has. White, Silver, Slate, Asphalt, Black... all greyscale. Navy? Brown? Olive? Great colors, but all dark. Creme? Also love it, also muted. So what we have of rich, bold colors are:
And arguably baby is too pale and cranberry/kelly too deep to be bright. So over 50% are dark/muted, without question, and only 25% are mostly inarguably bright.
Is it a cost thing? Probably. And what does that tell you? How vastly different is gold from lemon? how different is purple or orange from anything else? Simply put, this move is all about profit and all against artists. No other tee had the texture of Heather Grey, and no other has the brightness of orange, or simply the -orangeness-, which is reason enough to keep it. If woot can't afford to stick two likely vastly more popular colors in ALONGSIDE orange, instead of in place of it, I am baffled. There is no financial harm to a company this large to keep orange. It is only artistic harm taking it away. After all, look at that list of actually saturated and light colors. How often do we really see most of those? The goal should be diversifying... get more great tees in unique colors. Forcing even more flat greyscale into the mix is incredibly symbolic in all the worst ways.