Why not? Because they wanted to lose me as a customer.
They didn't like my $30/month that I was giving them.
They didn't like that I had a vote in what shirts were sold.
They stopped thinking about the consumer.
They didn't want me to have shirts that fit properly anymore.
They didn't like when I washed the shirt, it stayed together.
They stopped caring if the tag was smooth and silky.
They don't care if the community likes when an artist repeats an idea endlessly.
They don't want customers anymore.